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BIC’s branding

BIC’s Biography Go back to profile

Honor the past, invent the future.

BIC manufactures and sells stationery products under the BIC, Sheaffer and Tipp-Ex brands.

BIC® was founded in 1950 by Marcel BICH with the introduction of the first high quality ballpoint pen at an affordable price. It has since grown to become one of the most recognised stationery brands worldwide.

The company’s greatest strength has always been to understand the needs of the consumer and to find technical solutions that deliver tangible benefits. Subsequently, BIC®’s pens can be seen in the homes, office and schools of people around the globe. The range of pens has grown to suit all ages and lifestyles including executives, children, men and women, allowing the choice of pen to be as individual as a person’s handwriting. The BIC Cristal® pen, with its distinguished transparent hexagonal barrel, has become the world’s preferred choice of ballpoint pen.

As well as writing pens, BIC manufactures a variety of permanent and dry-wipe markers, highlighters, felt-tip pens, pencils, crayons and the Tipp-Ex range of correction products.

BIC sells its products in more than 160 countries, across five continents and employs more than 8,700 people worldwide. Every day, 24 million BIC stationery products are sold across the globe. BIC holds a portfolio of well known trade marks: BIC®, Sheaffer®, BIC Kids®, Conté®, Tipp-Ex®, Wite-Out®, Stypen®.

 

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