Welcome to a colourful world of pens.
In a world obsessed by “celebrity”, and the trials of media attention that come with it, can you imagine what it must be like to be world famous almost from the moment of your birth? Since its arrival 35 years ago, the STABILO BOSS has had an unrivalled fan base, and one that it is still growing even after all these years!
Back in 1971 it was launched right on cue for the colour-happy 1970s, showing the world that “overmarking” with fluorescent ink rather than “underlining” made important information so much easier to see. This habit soon caught on, making the pen one of STABILO’s most successful products.
2006 marked the STABILO BOSS highlighter’s 35th birthday, and since its launch, a BOSS has, on average, been sold every second, and more than 1.6 billion seconds have elapsed since then. With figures like this it is easy to see why the BOSS is Europe’s number 1 highlighter!
With so many other highlighters on the market, what is it about the STABILO BOSS that makes it so popular? To quote an old cliché; “to buy cheap, is to buy twice”, and our customers seem to echo this sentiment. Peter Gorman emailed STABILO in December just to tell us:
“...how much I love your boss highlighter. This thing never runs out, it is amazing! I used to get through one cheap brand of highlighter every three weeks, but this is like the forth month of something and it is still highlighting so boldly and so beautifully.”
When you buy a BOSS you can be certain that it will be high quality, long lasting, and environmentally friendly.
In brief: this is a BOSS you can trust.
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