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National Office Week: May 11—15 2009
BIC’s branding

BIC’s Background Go back to profile

BIC was founded in 1950 by Marcel BICH with the introduction of the first high quality ballpoint pen at an affordable price. It has since grown to become one of the most recognised stationery brands worldwide.

BIC manufactures and sells 24 million stationery products every day around the world. BIC is the world’s number one manufacturer of ballpoint pens and a leader in stationery products.

The company’s greatest strength has always been to understand the needs of the consumer and to find technical solutions that deliver tangible benefits.

Subsequently, BIC pens can be found in the homes, office and schools of people everywhere. The range of pens has grown to suit all ages and lifestyles including men, women, professionals and children. Innovation and variety within the BIC range allows the choice of pen to be as individual as a person’s handwriting.

The BIC® Cristal® pen, with its distinguished transparent hexagonal barrel, has become the world’s preferred choice of ballpoint pen.

As well as writing pens, BIC manufactures a variety of permanent and dry-wipe markers, highlighters, felt-tip pens, pencils, crayons and the Tipp-Ex® range of correction products.

BIC’s products are available in more than 160 countries, across five continents and the company employs more than 8,700 people worldwide. Every day, 24 million BIC stationery products are sold across the globe. BIC holds a portfolio of well known trade marks: BIC®, Sheaffer®, BIC Kids®, Conté®, Tipp-Ex®, Wite-Out®, Stypen®.

 

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